Spafinder Wellness 365’s handy Spa Etiquette Guide for Men – demystify the whole spa experience.
Enjoy your next spa day, spa break or treatment without any worries.


Did you know…

Men’s interest in spa & wellness is rising, and fast.
20 years ago, men made up 10% of the US spa market – compare that to 47% in 2013. The UK is also seeing this trend rise. 1

Men LOVE massage!
The most requested spa treatment for men is massage at 83%, followed by pedicures (37%), facials (31%) and body scrubs (23%). 2

Men are more adventurous.
Surprisingly, men are keen on trying more niche services, with 51% stating they’d try hydrotherapy and 47% expressing an interest in mind/body treatments and acupuncture. 3

Men go to the spa to de-stress.
64% of men say that they visit the spa to get relaxed and relieve their stress. 4

35% of spa visitors are male.
This number will only grow from here. So if you’re a man and you haven’t been to a spa, what are you waiting for? 5

There are thousands of treatments just for men.
Most spas have bespoke massages, facials and spa experiences just for men.

Best Spas For Men

1, 2, 3, 4 ISPA 2013 Research: Male Consumer Insights
5 Condé Nast Traveller